Instacart’s Super Bowl ad, “We’re Here,” brought to life by TBWA\Chiat\Day LA features iconic mascots like Mountain Dew’s Puppy Monkey Baby and Cheetos’ Chester Cheetah, illustrating the care and efficiency Instacart provides in every order. Showcasing their tech-driven platform with over 600,000 shoppers, the campaign highlights Instacart’s ability to deliver groceries from 85,000 locations in as fast as 30 minutes, supported by pre-game promotions and special deliveries.

In the latest “Shot on iPhone” campaign, TBWA\Media Arts Lab teamed up with Oscar-winning cinematographer Erik Messerschmidt to create a nostalgic ’90s love story, “I Made a Mixtape For You.” This enchanting film celebrates Chinese New Year and continues Apple’s tradition of honoring family-centric narratives and Chinese culture.

Starbucks has unveiled their holiday campaign in collaboration with TBWA\London. The spot, titled “Drink In, Breathe Out” reminds customers amidst the busyness of the festive season, it’s important to take time for yourself and savor the simple pleasures.