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Robin Shapiro

Chief Executive Officer, TBWA\WorldHealth

As Chief Executive Officer of TBWA\WorldHealth, Robin prides herself on bringing disruptive thinking to some of the world’s most ambitious healthcare brands. She partners with her clients to liberate brands from conventional pharma thinking and realize a more purposeful future.


Robin has contributed to many successful history-shaping healthcare launches, Gilead’s Sovaldi and Merck’s Keytruda.


Robin works hard to create an agency environment in which innovation, creativity, and positivity thrive. The agency prides itself on building healthy healthy client partnerships with a shared focus on continuous improvements. In 2019, TBWA\WorldHealth was named Med Ad News Agency of the Year and is nominated in the category again for 2020. She was also honored to serve as 2019 Pharma Jury President for Cannes Lions Health.


She joined TBWA\WorldHealth in 2016, as Group President, North America for TBWA\Worldhealth and served as Global President of TBWA\WorldHealth in February 2017. In March 2020, Robin was promoted to her current role.


She gives back to her community by volunteering with Waukegan to College, an organization dedicated to helping high school students realize their dream of attending a 4-year college or university. One of her mentees was awarded the Gates Millennium Scholarship.


Robin’s three children, Aaron (26), Bennett (22) Maddie (19), and her husband Harlan (bigger number), make her laugh every day and remind her of what’s really important.