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This Holiday Season "Let's Open Doors to the Lonely"

TBWA\WorldHealth

December 10, 2019

This year, the agency focused their time creating calendars for the lonely, instead of sending corporate greeting cards.

TBWA\WorldHealth London created a new holiday initiative to bring awareness of an important issue affecting the lives of many this season — loneliness.

This year, the agency focused their time creating calendars for the lonely, instead of sending corporate greeting cards. Through their “Open Doors” initiative, a calendar door will be opened everyday with a new task to follow.

Loneliness can impact people of all ages, has been associated with early death and is linked to a number of health issues. In fact, 43% of 17-25-year-olds say they have experienced problems with loneliness, 24% of parents say the are always or often lonely and 40% of older people say the television is their main form of company.

Whether it’s making a phone call to a family member you’ve lost touch with or smiling to a few strangers during your day, there’s a way for everyone to reach out and make a difference in the lives of those struggling with loneliness.

TBWA\WorldHealth is also donating to Campaign to End Loneliness.