SYDNEY, AUSTRALIA – Tuesday June 24, 2014 – Whybin\TBWA Sydney ranks #8 in the Effie Effectiveness Index, which lists the world’s most effective agencies. The agency also ranked #4 out of the Asia Pacific agencies and #1 for Australia.
The Effie Effectiveness Index recognizes the importance of marketing effectiveness by revealing which companies are the most successful at creating ideas that deliver results.
"Nothing matters more to us than delivering commercial impact for our clients. This plus the news that we have more finalists for the 2014 Australian Effies than any other agency, is very pleasing," said Paul Bradbury, CEO Whybin\TBWA Group. "It's been a good week for Whybin\TBWA Group, having also picked up a Grand Prix in the Outdoor category at Cannes Lions for ANZ Bank."
TBWA also ranks as the #6 Most Effective Asia Pacific Agency Network and #10 Most Effective Worldwide Agency Network.
Most Effective Agencies (Worldwide):
#8 - Whybin\TBWA Sydney
Most Effective Agencies (Asia Pacific):
#4 - Whybin\TBWA Sydney
#27 - TBWA\Shanghai
#81 - TBWA\Hong Kong
For the full Effie Effectiveness Index, please visit: www.effieindex.com/rankings